HTC – Tablet

HTC gave consumers across all major markets an opportunity to experience their latest tablet and HTC Scribe technology on a larger-than-life scale. The campaign ran across platforms on 21 Monster iPOP Kiosks throughout NCM movie theaters nationwide and on 10 Clear Channel Outdoor digital bus shelters in San Francisco. The touch interactive displays encouraged consumers to snap a photo and create a custom work of art by using different styles, strokes and colors to draw on their photo. Upon completion of their masterpiece, artists could enter their email address to receive their photo to share with others!

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